“The clouds have parted for everyone who wants to dent the universe. A new edition of what is already indispensable just got more so.” — Guy Kawasaki What Others are Saying about the New INFLUENCE What Others are Saying about the New INFLUENCE Over 60 New...
The September Public Principles of Persuasion (POP) Workshop was a huge success. Recently, thirty smart and insightful people participated in the POP Workshop in the Phoenix area to learn how to ethically apply the Science of Influence in business. Our fearless...
By Dr. Robert Cialdini Before uttering a single word in court, the legal team arguing for marriage equality to the US Supreme Court in 2013 undertook a months-long nationwide public relations campaign with one man as its primary target–Justice Anthony Kennedy,...
Steven Barber successfully followed our twitter account through the month of January and was able to submit the titles of all 5 Cialdini recommended books into our raffle to win a Toshiba Thrive Tablet. His name, out of many, was drawn as our winner. We are very...
