“The Principles of Persuasion Workshop is an immediate return on investment. The information presented is grounded in a sound body of evidence and can be seamlessly integrated into sales and marketing strategies. In today’s competitive environment, anyone who...
“I’ve been studying Dr. Cialdini’s book for years now and I felt I had a great understanding of the topic and principles, but the POP Workshop made everything very concrete and the “nuances” of influence and persuasion memorable. The POP...
Email Brian Ahearn Brian Ahearn, CMCT Cialdini Method Certified Trainer® Brian Ahearn is the Chief Influence Officer at Influence PEOPLE, LLC. A dynamic international keynote speaker, trainer, coach and consultant, he specializes in applying the science of influence...
“As dentists, we sometimes focus too much on how to do procedures and not enough time on how to get patients to accept our treatment plans. This course will help tremendously in increasing your case acceptance and allowing you to do the procedures you want by learning...
“This is not an optional read if you’re in business or want to be in business. If you go into any category, niche or field and you run up against a competitor who has read and practices persuasion and you don’t…I can’t understate how much of a...