Gregory Neidert, Ph.D.
Director of Training , INFLUENCE AT WORK®
Dr. Gregory Neidert is the Director of Training, Consulting and Certification for INFLUENCE AT WORK of which Dr. Cialdini, Bobette Gorden & Dr. Neidert are cofounders. He has spent more than 35 years teaching & researching the science of social influence. He specializes in applied research which identifies solutions to remedy large scale social and organizational problems.
In addition, he developed the Core Motives Model of Social Influence. This model helps individuals understand how and when to most effectively employ the Principles of Influence for maximum impact. Dr. Neidert has helped hundreds of client organizations, ranging from Fortune 50 companies across a number of industries to numerous federal, state and municipal government entities to small public and private sector organizations.
Accomplishments
Dr. Neidert received his Ph.D. from Arizona State University, where he was a faculty member in the Department of Psychology. In his more than 35 years at ASU, he received numerous honors and awards, including Outstanding Professor, Outstanding Faculty, Promoter of Excellence Award, and Research Fellow at the Lincoln Center for Private and Public Sector Ethics.
Clients trained by Dr. Neidert
- AT&T
- JP Morgan Chase
- GSK
- Kaiser-Permanente
- Nationwide Mutual Insurance Company
- Infosys
- Banner Health
- Johnson & Johnson
- Bayer
- American Express
What Dr. Cialdini Says About Dr. Neidert:
“Dr. Gregory Neidert is a superb consultant, speaker, and trainer on the topic of influence. This is not simply because he understands the topic so well, but also because of his ability to convey that understanding to others in ways that render the material immediately useable.”
New York Times Business Best Seller Author, CEO, and President of INFLUENCE AT WORK
What others say about Dr. Neidert:
"Greg is a great instructor that guided the class with an expert’s touch and skill."
It was a fantastic 2 days! Dr. Neidert could really keep the audience’s attention. He speaks with fun and expertise. I got really powerful insights which I can implement immediately.
“I want to highlight his (Dr. Neidert’s) commitment to making the training experience outstanding for our team. The way he seeked and took feedback in, the speed and thoughtfulness with which he implemented the feedback (also to highlight his commitment to understanding the feedback before taking action, as well as finding the right person to get input from in order to make the right adjustments, not just any adjustment).”
"Dr. Neidert’s session on the Science of Influence was a great blend of well-researched scientific theory and practical business applications. Each of the principles of influence resonated with me and helped me rethink some of the challenges facing my organization. Later with Dr. Neidert’s assistance, we retooled an important advertising message to help increase response rates."
"Dr. Neidert was engaging and exceptionally knowledgeable. He is extremely well versed on this topic and a great presenter."
"Dr. Neidert and his Science of Influence presentation has been a hit for our clients each and every time he presents the material. He has a way of giving the information in an attention getting manner as well as involving the crowd to encourage their implementing what they learn. Dr. Neidert is an absolute pleasure to work with and we will continue to use his expertise in the art of influence in the future!"
"Dr. Greg Neidert made the information extremely accessible and relatable to all of us despite our varying backgrounds and professions. I came into this workshop feeling pretty good about my ability to get my clients to work with me. I leave feeling doubly good about what lies ahead."
"Dr. Neidert is an exceptional leader, communicator and teacher!"
"Good presentation and delivery by Dr. Neidert – came across as an authority and likable – very persuasive. Science around the principles very useful – at personal level, I found value in naming and becoming more aware of the principles in persuading as well as the structure of analyzing situations and applying the principles. Provided tools I and my team have already put to work."
"He’s an incredible teacher and an incredible leader. It has been a life-changing event to work together. He is head and shoulders above anyone else I have ever worked with in the classroom. He’s a natural and people automatically respond to him. He’s exceptional on so many different levels."
"Greg is the hardest working and most effective consultant I have ever worked with. His presentation style is extremely interactive and as a result our team really began to think “influence” and apply the concepts to our business. Greg’s continued interest in our business along with his feedback and support really sets him apart from other consultants."
"AGRIP was extremely pleased with the power of Dr. Neidert’s workshop on The Science of Influence and the Art of Persuasion for our Institute for Leadership and Management. He did a superb job in preparing to understand the very unique organizations represented and in tailoring his presentation for an extremely diverse audience. I am confident that were we to offer this workshop again in the near future, that at least 85% of those executives in attendance would send additional people from their own organization."
“Dr. Neidert was magnificent! His presentation was informative, perfectly-paced, thought-provoking – and extremely entertaining! We received very positive comments from the meeting attendees!”
"We were really happy with your presentation, and I know that our members walked away with real and immediately applicable information. For the ‘scientists’ in the audience, the research you cited was really valuable too- adding MUCH credibility to the suggestions you made."
We LOVED LOVED LOVED Greg! Wished we had him all the next day but had quite the productive day ourselves! Ripple effect from Greg, I’m sure! We identify the principles on a daily basis now! I identified many watching sitcoms last night! I have forwarded information to my boss to see if we cannot invite him back to inspire and teach the whole company at our annual Spring meeting.
“The sales team has provided feedback that this is the best training they’ve ever had…so that is a huge win!”
"I had the pleasure of working with Dr. Neidert at an event that my company, The Scheduling Institute, recently hosted and I can see why everyone talks so highly of him. He was professional, kind and a joy to work with. I have heard nothing but positive feedback regarding Dr. Neidert and his Science of Influence presentation from everyone who attended the event. I look forward to working with him again in the future!"
"This workshop presented by Dr. Gregory Neidert was very engaging and valuable. The presentation was above and beyond what I expected. I felt drawn to make my brain work every second during this workshop. I did not want to miss any valuable lessons."