Influence at Work Blog
How Influence Training Workshops Can Help Your Sales Staff
Many sales professionals have excellent instincts about what matters to their prospects and how those motivations tie in with buying decisions....
2014 Robert B. Cialdini Award Winners
From left to right is Valerie Purdie-Vaughns, Geoffrey Cohen, Kevin Binning, Julio Garcia, Robert Cialdini, David Sherman, and Kimberly Hartson...
What One Thing Can Make Traveling Significantly More Positive?
By Steve Martin, CMCT (not that Steve Martin) What sort of business traveler are you? Are you the sort who likes to keep yourself to yourself, who...
2 Small but Powerful Persuasion Strategies You Could be Missing Today
By Steve Martin, CMCT & Noah Goldstein, PhD. At first glance, little appears to differentiate Berkshire Hathaway annual stockholders reports...
Enter now! Twitter New Year’s Resolution Contest – Enter for a chance to win a Kindle Fire HDX
We want to help our followers keep their New Year's resolutions using one of the Six Principles of Persuasion. The Principle of Commitment...
3 Drivers That Increase Your Influence – Part 3
By: Steve Martin, CMCT Persuasion researchers have consistently demonstrated that the most successful strategies that influence the decisions and...
3 Drivers That Increase Your Influence – Part 2
By: Steve Martin, CMCT In last month’s post we claimed that, despite an abundance of strategies used to influence the decisions and behaviors of...
So you THINK you know the best way to plan to reach your goals?
By Mr. Steve Martin Despite our best intentions, many of the goals we set for ourselves go unfulfilled. To improve our career prospects, we’ll...
3 Drivers That Increase Your Influence – Part 1
By: Steve Martin, CMCT In the recently published book THE SMALL BIG co-authored by Robert Cialdini, Noah Goldstein and myself, we make a bold claim....
Pre-order The SMALL Big by Martin, Goldstein and Cialdini and enter for a chance to win an iPad Air
1. PreOrder The SMALL BIG here: http://www.thesmallbig.com 2. Upload a screenshot or picture of your preorder form here: http://woobox.com/8gdswj 3....